IN PERSON -Houston Event: Are Personas the Secret Sauce to Effective Change Management?
Yes, an in-person event! The first Houston one in over two years! We need you there to connect!
This will be a very interactive session and we will be exploring the question: "Can Creating (& Using) Effective Personas Lead to Higher Ownership, Adoption and Proficiency?"
Personas are fictional characters, which you create to represent the different user types that might use your service, product, site, or brand in a similar way. What if creating customer personas allows you to understand your customers to better connect with them and improve engagement?
We will explore the topic: if you lead software development with the customer in mind, shouldn’t that increase engagement, reduce resistance, and enhance success? You may even want to create a persona of the user type that will resist your change.
Benefits of this Event, a chance to:
We look forward to seeing you!
About our Speakers and discussion format:
Wade Pinder
We welcome Wade back as an ACMP Texas, Houston community speaker!
Wade is a Principal Product Management Consultant at Improving and has been a leader in Houston’s Agile community for over ten years.
Key to Wade’s succes has been delivering product value to his customers and advising businesses on options, risks, and costs within an Agile process.
Insight from ACMP Global
We will then discuss – key examples of personas, used by ACMP Global. These Customer Experience personas will help us better understand how to address something we as Change Management practitioners are faced with every day: trying to serve people we have never met!
MOST Important -
You!
…the audience. We need to hear your experiences as well as your questions!
This event is being hosted by Improving consulting and our Houston Regional Director: Wendy Valot and is open to our Houston-based audience.
As part of hosting -- Improving will be feeding us pizza at 6 PM!
Event Location*:
Improving --
10111 Richmond Ave. # 100, Houston, TX 77042
We look forward to seeing you August 16, 2022 at 6 PM for our pizza and networking time and 6:30 PM for our meeting start time.
PLEASE register in advance, if you plan to attend!
As this is a live meeting*, no Zoom Meeting Link will be available for the Event. The desired Future State includes Hybrid meetings at future events. We need YOUR input on how best to ‘make Hybrid happen’ at ACMP Regional meetings.
(c) Association of Change Management Professionals - Texas Chapter
14439 NW Military Hwy | STE 108-101 | San Antonio, TX 78231www.acmptexas.org | info@acmptexas.org
